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Explanation Explanation
Explanation Explanation Explanation Explanation Explanation
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First Quarter: Sales
after the holidays
were lower than
expected, even
considering the time of
year.
Second Quarter: Sales
increased
which we attribute to
the
new advertising
campaign
Third Quarter: Sales
increased
again, following
extensive retooling
and resultant
efficiencies
Final Quarter: Sales
plummeted in
conjunction with the
global down-turn
in markets. However,
this was
exacerbated by
increased
trade deficit figures.
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